Thinking in New Boxes: A New Paradigm for Business Creativity

Cod intern: xsales_365350529
Vizualizari: 1 / Achizitii: 1
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Acest produs este publicat in categoria Librarie la data de 22-12-2024: 09:12 si vandut de Antic ExLibris. Vanzatorul isi asuma corectitudinea datelor publicate. ( alege finantarea potrivita )

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When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters. LIGH...
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